Postcard Project

In this project, we were to demonstrate different printing options for a postcard that is advertising something. In the beginning, I wasn't aware of what the project would be so I ended up selecting the most difficult image to work with but I sucked it up and went right along! Here is the finished product.

This is the back of the postcard set-up for mailing address and a little bit of mailer information on what it's advertising.

This first image is a full color, CMYK image. These prints will generally cost more to produce as they use all 4 of the colors of ink.

This next image is the greyscale image. These use 1 color of ink (Black) and whatever color the paper is that you're printing on. These will generally cost significantly less than a full color print.

Here is the duotone image. This uses the 1 color + spot color ink. The spot color is a special mix of the inks to create a "5" color available for you to use.

Finally, we have the dutotone with a clipping mask. A clipping mask cuts out a selected part of the image you want and uses it in whatever publication you choose to use. Once again, this uses 1 color + a spot.